Job Description
RESPONSIBILITIES
* Plan, storyboard, film and edit product and support videos using Adobe CC Suite
* Create and develop multimedia (audio/video) content to communicate consumer/product stories across brand channels, including social media, brand sites, blogs, marketplaces, and other channels
* Manage preparations for video shoots (lighting, microphones, filming equipment, etc.)
* Responsible for goals such as audience retention, driving traffic and engaging consumers through all social and video platforms
* Create motion graphics (e.g., title cards, lower-thirds, bumpers)
* Select and implement special visual effects, music, and special audio for each video shoot
* Drive video projects throughout the pre-production and post-production process to create interesting video content while maintaining brand integrity
* Make creative decisions regarding the editing of projects based on input from the Marketing Director & Social Media Specialist to ensure quality control and consistency on the final project
* Create easy to follow product instructional videos for consumers. Review and update regularly to provide the best user experience possible
* Maintain and manage content in the video library to ensure easy access to stock footage and that all videos and files are stored efficiently
* Shoot and organize assignments including product and lifestyle photography
* Carry out research and preparation for shoots, staying current with industry trends, developments, and new techniques
* Collaborate with the creative and marketing peers to conceptualize new and creative ideas for each project
* Maintain a realistic schedule for all projects, adhering to project schedules
* Maintain regular communication with stakeholders regarding updates on progress and status of projects
* Serve as the subject matter expert on video related tasks and projects
* Undertake related duties as assigned to achieve the objectives and company goals
QUALIFICATIONS
* (1-3) years of experience in a related field
* Proficiency with post-production software such as Adobe Premiere, After Effects, Photoshop, Illustrator, and other Adobe CC software
* Familiarity with all types of video production equipment and processes
* Strong understanding of design theory, branding, and marketing fundamentals
* Ability to create engaging story lines
* Ability to work effectively across functional groups to meet realistic schedules
* Proficiency using Microsoft Office
* Excellent organization and time management skills
* Detail oriented problem solver
* Strong communication and interpersonal skills
* Ability to work in a fast-paced ever-changing environment
* Must provide a portfolio of relevant work for review
COMPETENCIES
* Experience creating consumer product videos
* Experience working in an e-commerce environment
* Knowledge base of current, forward thinking YouTube marketing strategies
* A good eye for video layout and design
* A good eye for photo layout and design
* Receptive to creative direction and adaptable to a multitude of changes